The DOUGLAS Group, Europe's leading omnichannel provider for premium beauty, has decided to work with MEDIA Central following a multi-stage pitch. Since 1 March 2024, MEDIA Central has been exclusively responsible for all national leaflet distribution for the renowned premium beauty retailer. MEDIA Central's many years of market-leading expertise in holistic offer communication and the system and tool landscape tailored to customer needs were convincing.
"With the DOUGLAS Group, a renowned, internationally active company has decided in favour of our unique geo-intelligent approach and MEDIA Central's market-leading position. We are very pleased about this new partnership and look forward to working together!" says Ingo Wienand, CEO MEDIA Central. With a unique product range in around 1,850 shops and online, the DOUGLAS Group is the leading omnichannel provider for premium beauty in Europe.