Darstellung einer Stadt

Service portfolio

Full Service for your success

Holistic consulting approach

Where is your target group? What is the right media approach? As a holistic solution provider for offer communication, we have the answers to your questions.

We work with you to analyse your challenges and requirements. Whether off- or online: Every point of sale is individual. Our cross-media strategic consulting approach provides analytically sound decision-making templates to ensure that your advertising messages reach the exact target groups you are aiming for. Discover our four steps to your success now.

 

 

01

Geointelligent media planning

Our geo-intelligent media planning is the key to precise and successful targeting. Thanks to our industry-unique geo-data and our leading expertise in data analysis, we create customised recommendations for your optimal media mix.

Utilise our spatial knowledge: our geo excellence forms the basis for quantifiable success - from the smallest geographical level available.

02

Media Procurement

With the best conditions for your media success: thanks to our market-leading position, Europe-wide expertise and the volume we manage, we achieve optimum results for you in terms of price, quality and service on the basis of intelligent negotiation strategies.

03

Target group-specific targeting

Reach your target group at the right touchpoints at the right time. The perfect targeting of your advertising message is crucial to the success of your campaign. Whether online or offline, we precisely target your advertising campaign based on the media planning created for you so that it hits the mark with your target group.

04

Performance controlling

The success of your advertising campaign is what drives us. Our comprehensive data portfolio and intelligent software tools provide you with detailed insights into the performance of your marketing measures. The insights generated from this flow into the optimisation of your strategy and form the basis for the success of your next campaign.

We organise the control of your advertising measures across all media channels

Brochures

The high-reach leading medium for offer communication: As the market leader for unaddressed household advertising, we manage 15 billion brochures for our customers every year.

Display

A classic of print advertising: Reach a target group with high purchasing power by placing adverts in regional or national titles. As a flexible alternative or useful addition - adverts attract maximum attention.

Digital brochures

Efficient advertising printing via all relevant brochure portals and the Offerista Native Network: Utilise additive reach via digital brochures.

Audio

Reach a broad target group with a wide range of options: Whether via classic formats or online audio advertising, audio is eye-catching and catchy as well as an effective medium for short-term shopper activation.

Print mailings

Creative formats for more attention and strong conversion rates: print mailings offer a versatile alternative for addressing customers and target groups in a personalised and relevant way.

Moving image

Combine the high reach of TV and streaming platforms with precise targeting options for local drive-to-store objectives.

Out of Home & Digital Out of Home

Place your message at highly frequented touchpoints: With scalable, data-driven control in the digital OoH area, classic 18/1 or other poster formats in pedestrian zones, streets or bus stops.

Programmatic Advertising

Programmatic placement in the bidding process of display, video formats and other channels as an automated advertising method in which these are bought and displayed on websites in real time. This enables precise targeting and budget control with the best possible efficiency.

Social Ads

Carousel, video or story? Place your products and offers interactively on social media platforms.

From print to digital: discover our versatile media channels

Discover the benefits now